As water and wastewater utilities continue to face fundamental and emerging challenges such as climate change, aging infrastructure, shrinking workforce, and cybersecurity threats, many utilities are looking to digital water technologies for solutions. As the market is vast, and the opportunities are scattered, utilities and solution providers need to better understand how key trends are shaping the market landscape and where the opportunities are, globally.
North America and Europe stand out as hotspots for digital market growth. However, regional differences in utility ownership and management models, environmental and infrastructure challenges, as well as governmental policy and funding incentives produce different digital water market outlooks.
Government funding programs for leakage management and water network modernization are available in Spain and Italy, while U.K. utilities leverage remote monitoring and analytics to grapple with high sewer overflow rates. Meanwhile, U.S. regulations around lead service lines are driving digital transformation among even small, rural water utilities, in turn creating market opportunities for both digital water incumbents and emerging startups.
In this client webcast, Bluefield water experts pinpoint digital water market opportunities in North America and Europe by drawing from key takeaways from Bluefield’s North America and Europe digital water forecasts. Discussing both shared and unique drivers underpinning technology investment across both regions. Download the presentation slides and webcast recording to learn Bluefield’s perspectives on key emerging trends, such as cloud adoption, artificial intelligence (AI), and cybersecurity, shaping the technologies available to water utilities as well as the evolving competitive landscapes in each region, from entrenched incumbents to agile startups.
Key Questions Addressed by This Webcast?
- What are the overarching and region-specific drivers behind utility digital water adoption (e.g., workforce challenges, policy, government funding)?
- What is the high-level growth outlook for the digital water market in North America and in Europe, and where are the key pockets of opportunity for both legacy and emerging digital technologies (e.g., SCADA, metering, AI)?
- What are the primary similarities and differences between the digital water markets in North America and Europe, as well as across individual states, countries, and subregions?
- How are emerging trends such as cloud computing, AI, and cybersecurity shaping the market landscape?
- How has the digital water competitive landscape evolved over time in each region, and who are the top players to watch moving forward?
